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Dr. Laura Pickup is a distinguished expert in the field of human factors, particularly within healthcare settings. With over 20 years of experience, her work is deeply rooted in an academic background. Dr. Pickup’s expertise lies in developing investigation models and research methods that are inclusive of all stakeholders. 

Laura has made significant contributions to understanding how human factors impact healthcare systems and processes. As a chartered human factors practitioner and a Fellow of the Chartered Institute of Ergonomics and Human Factors, she has worked across various industries, with a primary focus on healthcare. Her work aims to enhance safety, efficiency, and effectiveness by considering the human element in complex systems.